These days, I’ve been actively trying to take control of my own happiness rather than relying on others, circumstance, luck, or fate to bring it to me. This post outlines two recent instances where I took action to be the master of my own universe. In this blog post, I am publicly giving myself a pat on the back and saying, “Go Meri!”
After spending time with my writer friends, I’m always super motivated to improve the quality of my writing and try new things for marketing. I also feel so understood by my author buddies because they share so many of my dreams and frustrations, and if they don’t have the answers to my questions, it’s usually because they are seeking them as well. Being united in cluelessness is pretty bonding. My friendships with some of these people go beyond our shared writer identities. I’ve gotten to know and love them as individuals, which only adds to the positive effect they have on my life. Unfortunately, most of these friends do not live close enough for me to see them with frequency, and we are limited to communication mostly by email and social media. Although I can’t simply clone the heart of these people in my hometown, I’ve been wishing I could at least find a group of published authors in the city who would want to meet in person monthly and dish about writing, publishing, marketing etc. There are plenty of groups out there for writers in general and still more for people looking for feedback in their writing, but I’d never seen a club for published authors who simply want to talk shop over a drink, coffee, snack etc. Rather than continue to wait for someone else to organize such a group, I took matters into my own hands and I started one myself. Announced a week ago, the group already has close to 100 members, although meetings will be limited to fewer people, about 10-20. I hope this group yields the comradery I’m seeking, but if the result doesn’t meet my highest expectations, I’m still proud of myself for taking the initiative rather than leaving it in someone else’s hands.
I’ve also been trying to think outside of the box with respect to marketing my novels and my own author brand beyond the “usual.” Of course, I post blogs on my own website and am active on social media, but aside from that and the occasional sales of my individual books, I haven’t done much lately to really put myself out there. Because I have a full-time job as a paralegal, I prefer to spend my “writing” time working on my novels or my blogs. I rarely write guest posts for other authors unless the other author has a large following. It’s nothing personal to the author, but I really need to balance my marketing efforts with the time I have available and the likelihood that the results will be worth the time spent. But how does one find third party websites with the potential to reach a large, relevant audience? It would be wonderful if someone like Sophie Kinsella or Jennifer Weiner would invite me to post on her blog, or if Glamour or Cosmopolitan magazines came calling, but it’s highly improbable. But seeking out publications I think would appeal to my target reader and pitching my writing to them is something I can do. And so I did. I was told the pitch letter is as important as the article itself because if the person who reads the pitch is not sufficiently intrigued, they won’t ask to see the article. In my efforts to take matters into my own hands, I came up with an idea for an article, drafted a pitch letter (with the help of an author friend with more experience) and wrote the article (also with my friend’s keen eye). Thankfully, the pitch did its job by piquing the editor’s interest enough to ask to the see the article and I’m thrilled to say that my first ever article for a magazine “5 Tips for Making a First Impression inspired by The Bachelor” was published today in the Happy Ever After column of USA Today. You can read it here.
There is so much in this world that we cannot control, but some things in life do require us to make the first move in order to get anywhere and, to the extent possible, I want to continue to be the master of my own universe, both professionally and personally.